Founder & CEO of Budding Solutions
Shanita Penny, MBA is a cannabis advocate, business professional and entrepreneur with over 18 years of experience helping world class companies and startups solve complex issues and improve business performance in multiple industries. In 2015, Shanita took a leap of faith and founded Budding Solutions, a boutique cannabis consulting firm based in Baltimore, MD, to provide Management and Strategy Consulting to startups, small businesses and multistate operators in the cannabis industry.
As an internationally recognized management consultant and certified Project Management Professional, Shanita brings an essential skillset coupled with immense passion to the cannabis industry. Budding Solutions supports cannabis advocates, business professionals, entrepreneurs and policy-makers nationwide to achieve exceptional results. She has helped clients establish and scale compliant, successful cannabis businesses, while simultaneously empowering them to positively impact the burgeoning cannabis industry and the greater community.
Shanita proudly serves as President of the Board of Directors for the Minority Cannabis Business Association (MCBA), the first non-profit organization created specifically to progress the cannabis industry by increasing diversity through the creation of equal access and economic empowerment for cannabis businesses, their patients, and the communities most affected by the war on drugs. She is also a member of the New Jersey Cannabis Industry Association’s (NJCIA) Board of Trustees. NJCIA is a nonprofit trade association dedicated to advancing the legalization of cannabis by promoting sensible policy for the responsible development and growth of a legalized cannabis-based economy.
Attracting and retaining top talent is challenging in any industry. In rapidly growing, uncertain, and regulated industries, this challenge is even bigger. What are some strategies to find talent? How can companies ensure employees are connected with up to date resources to stay abreast of changing regulations, technologies and business practices?